Calling all social entrepreneur VIPs – Liam Black has a reality check for you. In an extract from The Social Entrepreneur's A to Z, he questions the glitz and glamour of the social enterprise award calendar and says you must keep your feet on the ground.
In the third extract from his new book The Social Entrepreneur's A to Z, Liam Black recalls a moment of realisation when launching a new venture – don't assume you know what your customers want, get down to the frontline and find out.
The further away you are from the frontline, the better things seem on the ground. Liam Black brings Aravind Srinivasan and Sandra Schembri back into the studio to discuss the importance of immersing yourself in frontline customer service.
In the second podcast of the Social Entrepreneur's A to Z series, Liam Black talks to eye surgeon Dr Aravind Srinivasan and Sandra Schembri from The House of St Barnabas about the importance of cashflow and other business basics.
Led by a group of successful social entrepreneurs, including Michelle Morgan from Livity, the third Dirty Rotten Socials event at London’s House of St Barnabas discussed innovative business ideas with social impact at their core.
"This book will lift your spirits and make you laugh," says one review of Liam Black's new book. We present the second extract from The Social Entrepreneur's A to Z which focuses on essential (sometimes forgotten) business basics.
"Brilliantly frank and frankly brilliant!" – the verdict of one reviewer on The Social Entrepreneur's A-Z. If you've ever woken up in the early hours worrying about your business, you'll appreciate chapter one of Liam Black's superb new book.
Just realised four years of your life could go down the drain? About to tell all staff you are cutting their pay? Meet Helen Trevaskis and Maff Potts, interviewed by Liam Black as he explores The Social Entrepreneur's A-Z chapter one: A is for Anxiety.
