Catalina is a freelance journalist and content creator who covers topics ranging from impact entrepreneurship to the circular economy and innovation for good. Her clients include Amsterdam Impact (the City of Amsterdam’s impact entrepreneurship initiative), Impact Hub Amsterdam, and amsterdam&partners. Catalina’s work has been featured in publications such as the Holland Herald (KLM’s global inflight magazine), the I amsterdam magazine, and Time Out Amsterdam. Prior to striking out on her own, she explored sustainability through corporate and nonprofit lenses at KPMG International and Greenpeace International. You can connect with Catalina on LinkedIn.
Innovative businesses in Amsterdam are taking on the world’s meatiest challenges, one sale at a time. First in our tour of the city: Willicroft, the company that reports first and foremost to ‘Mother Nature’.
How can a city help transform the economy? Amsterdam Impact shares six ways it’s placing the metropolis firmly on the impact map. First up: why markets matter, and some practical steps to connect social businesses with potential buyers.